Ideal Home Exhibition Additions No. 3.

1910 Garden Life Press. Copyright Illustrations Bureau. B/W, view outlined in black with white border, green back.

A group in the Tudor Village.

No title. (People sitting on a seat round a tree).

The Ducking Stool.

Garden Life Press. B/W pen & ink drawings by G B, line printing, green back.

Add to Souvenir of the Ideal Home Exhibition 1910. (shows front view

of Harris Bacon Shop.) A.

Add to The Waterfall, Souvenir of the Ideal Home Exhibition April

1910. A.

Add to Ye Village Print Shop at the Ideal Home Exhibition, London,

1910. A.

Printed by the Fine Art Publishing Co. R/Photo, with white border, black back.

Ideal Home Exhibition. (Moore & Moore Pianos.) Vert right.

Ideal Home Exhibition. (Ye Ducking Stool.)

1912 F. B. den Boer. Sepia litho printing, black back. As more of these cards have turned up, it would appear that the backs are the same with the exception of the printing down the left side. So far nine types have been seen. The titles are on the back.

A. Edition F. B. den Boer, Middleburg. Depose

B. Published by F. B. den Boer, Middleburg. (Holland).

C. J. Salmon, Sevenoaks, Kent, Sole Agent for British Isles & Colonies

also U.S.A. Published by F. B. den Boer, Middleburg. (Holland).

D. J. Salmon, Sevenoaks, Kent, Sole Agent for British Isles & Colonies

also U.S.A. Published by F. B. den Boer, Middleburg. (Zeeland).

E. Utig. F. B. den Boer, Middleburg. Agent for Great Britain J. Salmon,

Sevenoaks, Kent,

F. Utig. firma F. B. den Boer, Middleburg. J. Salmon, Sevenoaks, Kent,

Sole Agent for British Isles & Colonies also U.S.A.

G. Utig. F. B. den Boer, Middleburg. Sole Agent for Great Britain J.

Salmon, Sevenoaks, Kent.

H. Utig. firma F. B. den Boer, Middleburg. (Holland).

I. Utig. firma F. B. den Boer, Middleburg. (Holland). J. Salmon,

Sevenoaks, Kent, Sole Agent for British Isles & Colonies also

U.S.A.

2 Kerkuitgang Zoutelande. I.

8 Out for a walk. Zeeland (Holland). D. Vert left.

9 On the way to School. Zeeland (Holland). D. Vert left.

13 Walchersche Meisjes. Zeeland (Holland). H. Vert left.

16 Naar de stad. Vischvrouwen.

A. with Zeeland (Holland). H.

B. without Zeeland (Holland). H.

17 Molenzicht (Zeeland). Zeeland (Holland). H. Vert left.

18 Walchersche Meisjes met Molenzicht. (Zeeland). F.

Vert left.

23 Children on the Beach. Zeeland (Holland). C.

25 Children on the Beach. Zeeland (Holland). B.

Kinderen op t Strand. (Zeeland). F.

28 Dancing on the Sand-hills. Zeeland (Holland). C.

30 Cutting Sea-cabbage in Walcheren. Zeeland (Holland). C.

38 Naar de stad. (Zeeland). E.

40 Molenzicht, Walcheren.

A. (Zeeland). G. Vert left.

B. Zeeland (Holland). H. Vert left.

44 You like a sweet? Zeeland (Holland). C. Vert left.

54 Hallo! Hier ben ik! H.

55 Kasteeltje bouwen in het zand. H.

59 Dutch Ferry. Zeeland. (Holland). C.

65 Overzetveer Arnemuiden. Zeeland (Holland). I.

66 The Juliana Mill. De molen Juliana. Zeeland (Holland). I

Vert left.

69 Zuid-Bevelandsche boerin. Zeeland (Holland). A. Vert left.

71 On the lookout for Father. Zeeland (Holland). C.

83 Volendam Children. (Holland). C. Vert left.

89 The boatpasses by. The Isle of Marken. (Holland).

C. Vert left.

90 On the way to Marken. (Holland). C. Vert left.

93 Straatje te Volendam. A.

115 Molenzicht, Volendaam. A.

F. B. den Boer & Sons. Coloured with large white border, black back.

Series II. All the cards are Vertical.

363 De Watermolen 'Volendam'

364 Grietje en Jan van Volendam.

366 Jeugdige Marker-Eilandbewoners.

367 Jeugdig Volendam.

368 Visschende Volendammer.

369 Oud Bruggetje, Eiland Marken.

370 Een Zomerdag aan de Zuiderzee.

371 Haven, Volendam.

376 Rookende Jan van Volendam.

378 Aan de Zuiderzee.

379 Uitzeilende Visscher, Volendam.

Derry & Toms. B/W Advert card, green back.

Our exhibit at the Ideal Home Exhibition, April 12th to 30th

1912.

Virol Ltd. B/W, black back.

Lim Saye. (Chinese). Vert right.

1922

A. Luff & Sons. Sepia Advert card, brown back with title Blue Garden etc.

(View of garden with two corkscrew trees and two small statues

of children in foreground.

W. H. Gaze & Sons Ltd. B/W Advert card, black back.

Model Garden of H.R.H. Princess Alice at Ideal Homes

Exhibition, Olympia, 1922.

1924

Sepia R/Photo, black back, with 'Daily Mail Ideal Homes Exhibition 1924'.

Bungalow Town Ideal Homes Exhibition 1924'.

Monks Rest. Add Type A.

No. 1. Add type 1. 'POST CARD' measures 38mm, DM.

No. 3. Add type 2. 'POST CARD' measures 38mm, no DM.

No. 4. Add type 2. 'POST CARD' measures 35mm, no DM.

No. 5. Add type 2. 'POST CARD' measures 38mm, no DM.

No. 6. Add Type A.

No. 8. Add type 1. 'POST CARD' measures 38mm, DM.

No. 8. Add type 2. 'POST CARD' measures 38mm. Daily Mail on the front

has been removed, but traces can still be seen. 'George

G. Whitelegg' has been added on the front, and 'G. G.

Whitelegg Chislehurst' stamped on the back.

No. 8. Add type 2. 'POST CARD' measures 35mm. Daily Mail on the front

has been re-removed, and no traces can now be seen. No

'George G. Whitelegg' on the front or back.

No. 12. Add type 1. 'POST CARD' measures 38mm, DM. R. Neal & Sons added

on front.

No. 13. Add type 1. 'POST CARD' measures 38mm, DM.

1925

No. 1. Crazy Paved Terrace Garden.

1926

Central Garden Supplies, Hardy Plant Farm, Kenton. rubber stamped on the back of the official series.

1928

No. 1. Add type B.

No. 4. Add type B.

No. 18. Add type B.

No. 23. Add type A.

1929

No. 15. The Garden Retreat. No DMIHE on the front.

No. 19. A Japanese Garden. No DMIHE on the front.

1930

No. 4. The Sundial Court Garden. type A.

No. 6. Add type B. & C.

1931

No. 9. A Devonshire Garden. type B.

No. 11. A Middlesex Pergola Garden (by Russell). type C.

No. 17. Add type A.

No. 18. The Mother Shipton Dripping Well by Burton Holt. type A.

1932

No. 8. Add type A.

No. 13. Add type A.

B/W Advert card, black back.

Telegrams command attention.

1933

Drake & Gorham Ltd. R/Photo Advert card, black back.

Drake & Gorham Ltd.

No. 2. The Barrier Garden by Carter's Tested Seeds Ltd. type A. B.

& C.

No. 6. Add type C.

No. 9. Add type B. & C.

No. 14. Add type C.

No. 15. Add type C.

No. 17. Add type B.

1934

Crane. R/Photo Advert card, black back.

Crane Exhibit.

No. 9. An Old World Topiary Garden, by John Klinkert. type B.

No. 14. Mapledurham Mill Garden. type B.

1935

No. 1. Irish Garden by R. Wallace & Co. type A. & B.

No. 8. Add type A.

1936

No. 1. Add type A.

No. 9. Add type A.

No. 17. Add type B.

1937

No. 9. Add By G. Whitelegg. type B.

No. 15. Add type B.

No. 16. Dante and Beatrice Garden, by J. Klinkert. type A.

1938

No. 3. Add type A.

No. 5. 'Francis Brett Young' Garden by L. R. Russell Ltd. type B.

No. 8. Add type A.

1948

All the cards are Vertical left.

Printing the Daily Mail. Carmelite House. type B.

Printing the Daily Mail. The Linotype Machines. type B.

Printing the Daily Mail. The Printing Presses. type B.

Printing the Daily Mail. The Special Trains. type A. & B.

1952

Marley Tiles. B/W Trade card, black back.

No title. (View of Westminster Bank).

1979

Large sized card measuring 191mm x 117mm showing B/W pen & ink drawing of daffodils, primroses, and other wild flowers. 'Daily Mail Ideal Home Exhibition' and 'Official Exhibition Souvenir' in red. Black back.

 

1980

Large sized card measuring 104mm x 70mm showing B/W pen & ink drawing of Old London Bridge Circa 1600. 'Daily Mail Ideal Home Exhibition' and 'Official Exhibition Souvenir' in red. Black back.

1981

Post Office Picture Card Series P H Q. 49 (a) 2/81, overprinted at the bottom 'Daily Mail Ideal Home Exhibition 1981. It is not known if the set of four cards were all overprinted.

49 (a) Saint Valentines Day. 14th February.

1982

Large sized card measuring 190mm x 116mm showing B/W drawing of 52ft Arun Class Life-boat. 'Daily Mail Ideal Home Exhibition' and 'Maritime Heritage Year 1982' in red. Black back.

It is possible that this series of cards from 1979 were produced in collaboration with the Post Office, as they all have special cancellations

1992

First Impressions. Advertising Text in blue, with Stand No. 414 crossed out and 652 entered in Biro. Plain back. These cards were sent out before the opening, and acted as vouchers to get discounts off purchases made at the exhibition. After the exhibition closed a small quantity of cards was made available without the Biro alteration.

Date unknown

Trojan (Suction Sweeper) B/W Advert card, black back.

Ideal Home Exhibition, Stand designed by Cyril G. Saunders.

(From the type of back I would date this from 1930 - 1933.

Comic card, coloured, green back with 'Printed in Holland' and number.

A 509. Ideal Home Exhibition. Now showing. (Lady lifting skirt to

show legs.

Garden Studies. A series of thirty post cards given away with the larger packets of De Reszke Cigarettes and other Godfrey Phillips Associated brands.

No. 28. Carter's Old Mill Garden, Ideal Home Exhibition, Olympia.

(This is a coloured reproduction of No. 4 of the 1929

Official series).

Note. Members will note that I am now listing Vertical cards as either 'Vert right' or 'Vert left' and perhaps I should explain this. For a long time it has been known that vertical cards, when turned over, (as you would the page of a book) the top, i.e. where it has POST CARD printed is either on the right hand side or the left hand side. Post card manufacturers had no hard and fast rule on this. Some cards like the Wembley A.P.O.C. cards by Tuck can be found both right and left. I personally collect both of them, and I felt it was time that this variety was recorded. I am not suggesting that everyone should do this, as collecting is a personal business, and the last thing we want is someone making rules on what you should do. But when anyone sets out to make a list or catalogue of cards I think it is important to make it as accurate as possible. Horizontal cards are nearly always printed with the backs the right way up, and off-hand I can only call to mind the E. Alexander, Franco-British cards where the 'horizontal cards' are printed both ways. When I get around to a Franco-British catalogue I shall probably call them 'inverted back'

Index

© Exhibition Study Group 1993