Post Cards of the White City

Part 14.

by

Bill Tonkin

Samuels Limited.

Type 1. B/W litho printing, red back with ‘POST CARD’ measuring 47 mm, dotted stamp box with ‘Inland d Stamp, Foreign 1d’. Two line imprint down left side reading ‘Samuels Limited. 84, 150 and 371, Strand, London. Printed in England.

Franco-British Exhibition, London. - The Flip Flap.

Franco-British Exhibition, London. - The Senegalese Village.

Type 2. R/Photo, brown back with ‘The address to be Written on this side’ in large letters under ‘POST CARD’ which measures 45 mm. There are some scrolls printed under the top bar of the ‘T’ divide. The line stamp box has ‘Inland Half-penny Stamp Foreign One Penny’. The imprint is reduced to one line reading ‘Samuels Limited. 84, 150 and 371, Strand, London.’

A Memento of The Franco-British Exhibition (A composite of three views, Court of Honour, Flip Flap and General view.) ‘CARD’ of ‘POST CARD’ is known spelt as ‘CARD’ and ‘CRRD’

"Exhibition" (Flip Flap) Vert right.

"Exhibition" (General View)

The Court of Honour.

Type 3. R/Photo, brown back with ‘The address to be Written on this side’ in large letters under ‘POST CARD’ which measures 45 mm. There are some scrolls printed under the top bar of the ‘T’ divide. The line stamp box has ‘Inland Half-penny Stamp Foreign One Penny’. The backs are the same as type 2. except there is no imprint down the left side.

Franco-British Exhibition, 1908. General View.

Franco-British Exhibition, 1908. Flip-Flap, Court of Honour. (A composite of two circular views, Flip Flap and Court of Honour.)

Type 4. B/W R/Photo the picture is heavily embossed, bistre back with ‘BAS-RELIEF’ and ‘PHOTO CARD’ each side of a round badge with Taber Bas Relief Co., and a line stamp box with ‘d stamp.’ The post card is made up of several laminations, the front one being embossed and the back layer smooth. There are two imprints, on the left is ‘Alliance Series, 115, Newgate Street, London. E.C., and on the right ‘Taber Pat. Nos 21422-95 & 17225-96. It would seem that two firms were involved in producing these post cards, as on the front there is a further imprint ‘Samuels Limited, 84, 150 & 371, Strand. W.C. Possibly Samuels did the photograph and Taber did the embossing and assembled the post card.

Franco-British Exhibition Flip-Flap.

Franco-British Exhibition General View.

Schweppes.

Schweppes published two different views of their pavilion. The first view shows in the centre an Inn sign advertising the royal patronage of H. M. The King, and the King of Spain. This is listed as view A. The second view of Schweppes Pavilion shows an Inn sign at each end of the pavilion and a water fountain in the centre, this is listed as view B.

Type 1. B/W photogravure advert card, black back with gothic type ‘POST CARD’ with stop measuring 33 mm. there is a short line under this measuring 10 mm, there is no other printing on the back.

View A.

Schweppes Pavilion, Franco-British Exhibition 1908.

View B.

Schweppes Pavilion, Franco-British Exhibition 1908.

Type 2. B/W photogravure, black back with gothic type ‘POST CARD’ with stop measuring 33 mm. The double line ‘T’ divider ending with a point at the bottom has a single line top bar. The dotted stamp box has ‘Halfpenny Stamp.’

View A.

Schweppes Pavilion, Franco-British Exhibition 1908.

Note. This post card is known with ‘The Sun Hotel, Chatham.’ printed on the back.

View B.

Schweppes Pavilion, Franco-British Exhibition 1908.

Type 3. Coloured view 2. This has been painted over by an artist, black back with gothic type ‘POST CARD’ with stop measuring 33 mm. The single line ‘T’ divider ending with two small round balls and an arrow head at the bottom, has a single line top bar. The dotted stamp box has ‘Halfpenny Stamp.’ but is a squarer box than type 2. At the bottom left is ‘P.S. - Are you drinking Schweppes Lime Juice.’ This post card is included for the design relationship as there is nothing to tie it to the Franco-British Exhibition, it may have been used at later exhibitions or for advertising purposes.

View B. Painted.

No title.

Schwerdtfeger & Co.

Sepia R/Photo, brown back with ‘EAS’ in a heart shaped frame between ‘POST’ and ‘CARD’. Two line imprint down left side reads ‘Published by E. A. Schwerdtfeger & Co., London, E.C. printed at their works in Berlin.’

0156 Palace of the Orient, Japan-British Exhibition.

0157 General View, Japan-British Exhibition.

0158 Japanese Garden of the Floating Islands, Japan-British Exhibition.

0159 Japanese Government Dept. Japan-British Exhibition.

0160 Yokohana Specie Bank, Japan-British Exhibition.

0161 Scenic Railway, Japan-British Exhibition.

0162 Flip-Flap, Japan-British Exhibition.

0163 Court of Honour, Japan-British Exhibition.

0164 Court of Honour, Japan-British Exhibition.

0165 Imperial Japanese Military Band, Japan-British Exhibition.

0166 Elite Gardens, Japan-British Exhibition.

Note. This series was also published by W. H. Smith & Son.

Seaman. F. J.

Type 1. Sepia R/Photo, black back ‘POST CARD.’ with stop measures 45 mm, dotted stamp box with ‘Inland d Stamp Foreign 1d.’ Very short ‘T’ divider, two line imprint down left side reading ‘Hull, York, F. J. Seaman. Beverley, Darlington, & Blackpool.

No title. (Elite Gardens & Palace of Womans Work)

Type 2. Sepia R/Photo, black back ‘POST CARD.’ with stop measures 47 mm, line stamp box with ‘Affix Half-penny Stamp. Inland d Stamp Foreign 1d.’ Short ‘T’ divider, two line imprint down left side reading ‘F. J. Seaman. Hull, York, Scarborough, Bridlington, Beverley, & Blackpool.

No. 7 Franco-British Exhibition - 1908 -(Signboard for The Electric Rifle on right.)

See through Post Cards.

These post cards are pierced with a view of small holes through which a coloured background can be seen when it is held up to the light. Green back, ‘POST CARD’ without a stop measures 36 mm, blank dotted stamp box.

Court of Honour by Night.

Indian Court by Night.

Senegal Village.

These French post cards of the Senegal Village were available at the Franco-British Exhibition and were originally taken probably at a French exhibition site. Many of them bear Ballymaclinton or Franco-British Exhibition post marks and messages tying them to the exhibition.

Type 1. B/W litho printing, green back with ‘CARTE POSTALE’ measuring 52 mm, double line divider with short top bar, no stamp box.

Village Sénégalais. - La Cuisine

Village Sénégalais. - Le Chef Mamadou Seck et sa Famille.

Village Sénégalais. - Le Tisserand

Village Sénégalais. - L’Ecole et son Marabout Assanne Paye

Village Sénégalais. - Les Tailleurs - Amadou Lye et Birame Paye.

Type 2. B/W litho printing, titles printed in red. On the front down the left side also printed in red is ‘Roch et Lyon, édit., Neuilly-s-Seine. Reprod Interdite’. Green back with ‘CARTE POSTALE’ measuring 51 mm, single zigzag line divider with long top bar measuring 122 mm, no stamp box.

Village Sénégalais. - Porte Maillot. - Les Piroguiers.

Village Sénégalais. - Porte Maillot. - Un groupe d’enfants.

Type 3. B/W litho printing, black back with ‘CARTE POSTALE’ measuring 53 mm, double line divider with long top bar measuring 116 mm, no stamp box.

Village Sénégalais. - La Cuisine. C. Hacquart, Phot.-édit., Amiens.

3 me Serie - 13 - Le Chef Mamadou Seck et sa Famille.

Note, this view of Le Chef Mamadou Seck et sa Famille was photographed at the same time as the card bearing the same title in type 1. Although the people have kept the same positions, some of them have moved their heads, showing one is a second negative.

Type 4. Coloured printing, titles printed in red. On the front down the left side also printed in red is ‘Roch et Lyon, édit., Neuilly-s-Seine. Reprod Interdite’. Green back with ‘CARTE POSTALE’ measuring 51 mm, single zigzag line divider with long top bar measuring 122 mm, no stamp box, as type 2.

Village Sénégalais. - Porte Maillot. - Les Bijoutiers.

Village Sénégalais. - Porte Maillot. - Les Litteurs.

Village Sénégalais. - Porte Maillot. - Les Piroguiers.

Village Sénégalais. - Porte Maillot. - Les Tams Tams.

Village Sénégalais. - Porte Maillot. - Un groupe de femmes.

Shannon Ltd.

Type 1. B/W photogravure advert card, green back with an imprint reading ‘The Shannon Ltd., Ropemaker St., London, E.C.’ down the left side.

Shannon Exhibit, Decorative Arts Palace, Franco-British Exhibition, 1908.

The Commercial Bureau by The Shannon Ltd. Main Entrance Franco-British Exhibition. (Uxbridge Road)

Type 2. B/W photogravure, green back as type 1. but without an imprint. The left half of the card is filled with advertising matter and a single line divider has been added ending in a diamond at the bottom.

Shannon Exhibit, Decorative Arts Palace, Franco-British Exhibition, 1908.

Smith. W. H. & Son.

Sepia R/Photo, green back with ‘POST CARD’ in outline letters. Imprint down the left side reading ‘W. H. S. & S. Exhibition Series.’ .

0155 Wood Lane Entrance, Japan-British Exhibition.

0158 Japanese Garden of the Floating Islands, Japan-British Exhibition.

0159 Japanese Government Dept. Japan-British Exhibition.

0161 Scenic Railway, Japan-British Exhibition.

Note. This series was also published by E. A. Schwerdtfeger & Co.

Soupireau. M

These French post cards of the M. Soupireau stand were available at the Franco-British Exhibition and were originally taken probably at a French exhibition site. Many of them bear Ballymaclinton or Franco-British Exhibition post marks and messages tying them to the exhibition. The young lad portrayed on some of the post cards was only too willing to autograph cards bought by visitors and many bear his signature in French and Arabic. There are two views of the stand, one shows the young Arab lad seated in front of the stand holding a vase, listed as ‘with Arab lad’ the other shows an adult Arab seated at one end of the stand with an attendant leaning on the railing at the other end of the stand, while the lad is behind the stand, listed as ‘with Arab and attendant’. One of the post cards is known printed on card with a green back.

Type 1. View with Arab lad.

B/W litho printing advert card, black back, ‘POST CARD’ with stop measures 52 mm. Dotted stamp box with ‘Inland d. Foreign 1d. Printed in France’.

Exposition De Londres - Ecole Céramique de M. Soupireau, Un Jeune Indigène travaillant. Card with white back. Vert left.

Exposition De Londres - Ecole Céramique de M. Soupireau, Un Jeune Indigène travaillant. Card with green back. Vert left.

No title. Card with white back. Vert left.

Hand tinted, black back, ‘POST CARD’ with stop measures 52 mm. Dotted stamp box with ‘Inland d. Foreign 1d. Printed in France’.

No title. Card with white back. Vert left.

Type 2. View with Arab and attendant.

B/W litho printing, black back, ‘POST CARD’ with stop measures 52 mm. Dotted stamp box with ‘Inland d. Foreign 1d. Printed in France’.

No title. Card with white back.

Spicer Brothers Ltd.

These post cards come in four pale colours. Apart from the colour all of the picture showing Falliers, Edward VII, the design and the wording is done by embossing. The design is the same on all cards although the wording at the bottom is different.

Embossed design advert card, green back, ‘POST CARD’ with stop measures 54 mm.

Type 1. Coloured green.

London 1908, Souvenir of the Franco-British Exhibition, Embossed and Coloured by Spicer Brothers Ltd., Paper Makers, London. at their Exhibit at the Exhibition

London 1908, Souvenir of the Franco-British Exhibition, Produced at our exhibit at the Franco-British Exhibition. Spicer Brothers Ltd., Paper Makers, London.

Type 2. Coloured brown.

London 1908, Souvenir of the Franco-British Exhibition, Produced at our exhibit at the Franco-British Exhibition. Spicer Brothers Ltd., Paper Makers, London.

Spicers also published some larger size cards with plain backs measuring 154 mm x 102 mm with deckled edges. The extra size was made up with larger borders, the embossing remains the same size.

Embossed design, plain back.

Type 1. Coloured bluish-green.

London 1908, Souvenir of the Franco-British Exhibition, Embossed and Coloured by Spicer Brothers Ltd., Paper Makers, London.. at their Exhibit at the Exhibition

Sportsman. The.

B/W photogravure advert card, green back, ‘POST CARD’ measures 51 mm.

Cup won by Mr w. T. Burgess, The Hero of the Cross-Channel Swim. Cup on view at "The Sportsman" exhibit 9 Press Section) Coronation Exhibition. Vert left.

Spratt’s Patent Ltd.

A view of Spratt’s pavilion printed by Rotary although no credit is given on the post card.

Sepia R/Photo advert card, brown back with ‘POST CARD’ coming in different measurements as is usual with Rotary. The measurements for ‘POST CARD’ is given for the words and does not include the full stop if there is one.

Our Stand at the Franco-British Exhibition, No. 139, Colonial Avenue (Near Indian Building). Also in Alimentation Building No. 4. Stand 65. Head Offices 24 & 25, Fenchurch Street, London. E.C.

A. ‘POST CARD’ measures 37 mm, with full stop.

B. ‘POST CARD’ measures 40 mm, with full stop.

Stansfields, Milliners.

A Beagles post card remaindered after the exhibition and used for advertising purposes by Stansfields to advertise their first Millinery Show of the Season.

B/W litho printing, Beagles brown back type 8, with advertising matter on left half in green.

No. 961D. Franco-British Exhibition. Palace of British Applied Arts.

Stiebel. Alfred & Co.

A Japanese lady and man in amorous dalliance under Japanese and British flags. This could be a Japan-British item but there is nothing to tie it to the exhibition.

B/W R/Photo advert card in a wooden frame, green back with ‘POST CARD’ measuring 37 mm. There are different titles on the front and back. The back title and numbers are given in brackets.

Under two Flags. (No. 184. A Japanese Romance. 209766) Vert right.

Sutton Ltd.

B/W R/Photo advert card, black back, ‘POST CARD’ with stop measuring 43 mm. The left half is filled with printed manuscript advertising matter.

Sutton’s Lawns and Flower Beds at the Franco-British Exhibition, 1908.

Index

© Exhibition Study Group 2000